Digitization of Agriculture: Mobile Applications in Agriculture as an Important Aspect of the Third Green Revolution

by | Aug 31, 2022 | DOI 2022 Proceedings

Mirko Smoljiฤ‡ – University North, Trg dr. ลฝarka Dolinara 1, 48000 Koprivnica, Croatia
Branka Stipanoviฤ‡ – Marko Maruliฤ‡ Polytechnic in Knin, Ul. Kralja Petra Kreลกimira IV 30, 22300, Knin, Croatia
Marina Guzovski – Libertas International University, Trg J. F. Kennedy 6b, 10000 Zagreb, Croatia

 

DOI: https://doi.org/10.31410/EMAN.2022.57

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6th International Scientific Conference – EMAN 2022 – Economics and Management: How to Cope With Disrupted Times, Ljubljana, Slovenia, March 24, 2022, CONFERENCE PROCEEDINGS, published by: Association of Economists and Managers of the Balkans, Belgrade, Serbia; ISBN 978-86-80194-57-8, ISSN 2683-4510

 

Abstract:

Information and communication technology has caused (r)evoยญlution in many industries, and the agricultural sector is not an exception. The paper deals with the use of mobile applications that have informative, educational and advisory services in agricultural activities. The paper aims to present the features and benefits of the use of mobile applications in agriยญcultural production. The use of these applications enables the spread of speยญcialized knowledge in certain agricultural sectors practically and easily, and at the same time contributes to the increase of efficiency in agricultural proยญduction. The link between the public advisory service and farmers and the dissemination and exchange of good practices among farmers are imporยญtant features of mobile applications in agriculture aimed at raising the overยญall competitive advantage. The research is expected to prove the role of moยญbile applications in the development of the third green revolution in the agยญricultural sector.

Keywords:

Information and communication technology; Agricultural sector; Mobile applications; Knowledge management; Exchange of good practices; Third green revolution

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