Koviljka Banjević – The Academy of Applied Technical Studies Belgrade (Department of Belgrade Polytechnic), Katarine Ambrozić 3, 11000 Belgrade, Serbia
Dragana Gardašević – The Academy of Applied Technical Studies Belgrade (Department of Belgrade Polytechnic), Katarine Ambrozić 3, 11000 Belgrade, Serbia
Marta Trninić – The Academy of Applied Technical Studies Belgrade (Department of Belgrade Polytechnic), Katarine Ambrozić 3, 11000 Belgrade, Serbia
Keywords:
Generation Z;
Characteristics;
Preferences;
Professional engagement;
Students
Abstract: Over the last few years, many authors have examined Generation Z – its characteristics, habits, values, attitudes and behaviors, interests, learning style, as well as job preferences. It is not surprising, because this generation is significantly different from its predecessors in many aspects. Moreover, this generation has entered to labor market for the first time. A new generation of workforce means new challenges for employers. In this sense, the purpose of this study is to explore the characteristics of Generation Z students and their preferences toward future professional engagement. The survey is based on a questionnaire addressed to students of professional studies at The Academy of Applied Technical Studies Belgrade. The data is processed in the SPSS software package and the research strategy includes descriptive statistics. Despite some limitations, the results of the study may be useful for employers, higher education institutions and teaching staff, as well as for present and future research.
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8th International Scientific Conference – EMAN 2024 – Economics and Management: How to Cope With Disrupted Times, Rome, Italy, March 21, 2024, SELECTED PAPERS, published by: Association of Economists and Managers of the Balkans, Belgrade, Serbia; ISBN 978-86-80194-84-4, ISSN 2683-4510, DOI: https://doi.org/10.31410/EMAN.S.P.2024
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